How to Make Hair Color Last Longer, According to Pro Colorists

Use Color-Safe Products: Opt for shampoos, conditioners, and styling products specifically formulated for color-treated hair. These products help preserve the vibrancy of your hair color and prevent premature fading.

Limit Washing: Wash your hair less frequently to prevent the color from fading too quickly. Aim to wash your hair no more than two to three times per week, using lukewarm water and gentle, sulfate-free shampoo.

Cold Rinse: After shampooing and conditioning, rinse your hair with cold water. Cold water helps seal the hair cuticle, locking in the color and preventing it from fading.

Avoid Heat Styling: Minimize the use of heat styling tools such as flat irons, curling irons, and blow dryers, as excessive heat can cause color fading. When heat styling is necessary, use a heat protectant spray to shield hair from damage.

Protect from Sun: UV rays from the sun can cause hair color to fade, so protect your hair by wearing hats or scarves when exposed to sunlight for prolonged periods.

Deep Conditioning Treatments: Incorporate regular deep conditioning treatments into your hair care routine to keep your hair hydrated and nourished. Moisturized hair retains color better and is less prone to fading.

Touch-Up Root Regrowth: Schedule regular touch-up appointments with your colorist to address any root regrowth and maintain the vibrancy of your hair color. Touching up roots helps prevent a noticeable contrast between new growth and previously colored hair.